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Are you thinking about pursuing HITRUST certification but unsure of the value? You’re not alone. The biggest question for organizations considering HITRUST certification is: Is HITRUST worth it?

Many organizations face mounting compliance demands, complex security frameworks, and escalating expectations from customers and regulators. In that environment, certification decisions can feel like a cost center. But a new independent study by Enterprise Strategy Group (ESG) suggests otherwise — and the numbers may surprise you.

What is the ROI on HITRUST?

A new economic validation report from ESG reveals that HITRUST certification is not just a benchmark of security excellence, but also a powerful business enabler. ESG’s model demonstrates a 464% return on investment (ROI) on HITRUST for organizations adopting the certification.

Drawing on interviews with organizations that have HITRUST certifications and rigorous economic modeling, ESG analyzed the business impact and value of HITRUST certification across operational efficiency, risk management, and growth. The findings reveal a very different story from the traditional checkbox narrative.

“We’ve doubled our revenue since getting HITRUST certified,” one participant told ESG. Another called it “a critical enabler for expanding into regulated markets.”

Whether you’re actively evaluating HITRUST or trying to build the business case internally, this study gives you the independent validation and economic clarity to move forward with confidence while understanding the ROI on HITRUST.

Final thoughts: Is HITRUST worth it?

If you or anyone in your organization is wondering, “Is HITRUST worth it?download the full ESG Economic Validation Report to explore the in-depth analysis and understand the value of HITRUST certification.

Get the full report to learn

  • What’s driving measurable ROI from HITRUST certification?
  • How are organizations using it to reduce risk and win new business?
  • Why it's viewed as a strategic lever, not just a compliance requirement?

Download the report now.

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